The BBC
The BBC (British Broadcasting Corporation) is a British public service broadcasting corporation. Its main responsibility is to provide impartial public service broadcasting in the UK and the Channel Islands. The BBC is the largest broadcaster in the world by having over 23,000 employees. Within the united Kingdom its work is funded principally by an annual television license fee, which is charged to all British households, companies and organisations using any type of equipment to record and receive live television broadcasts, the level of the fee is set annually by the British government and agreed by parliament. BBC provides a complete range in magazine genres, targeting and extremely diverse audience. Some examples of their magazine genres are: television, gardening, children programmes, cooking and astrology. The BBC’s best selling magazine is Top of The Pops.
Bauer Media Group
Bauer is a large German publishing company based in Hamburg, which operates in 15 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. It was formerly called Heinrich Bauer Verlag KG, abbreviated to HBV and usually shortened to H.Bauer. The music magazines this institution provides are: Q, MOJO and Kerrang. All three are advertised on their website as being men’s magazines.
IPC Media
IPC Media is the leading publisher in the UK. They publish over 60 iconic media brands which include 2/3 of woman’s and 42% of men’s magazines. IPC produce magazines like NME, Marie Claire, Look, Nuts, TV Times etc. The magazines they produce are a mixture of niche and mass market. For example NME and Marie Claire are mass market as they appeal to a wider audience whereas magazines like Volks is a very niche market that can only capture attention of a certain group of people. They have three core audiences; these include men, mass market women and upmarket women. This company was established in 1958, the parent company is Time Inc.
Emap
Emap is a British media company which specialises in business magazines. They produce magazines like Smash Hits and Sport. Their magazines seem to target a niche market we can suggest this is because they are not a well known magazines and they are only to a specific audience. Emap is a private company which was established in 1947.
These institutions possibly help their magazines in different ways. However a media institution is often a profit based that is in charge of distributing, marketing and producing different media products. Therefore, these institutions will help their magazines by being the ones that fund for the magazines, they will be the reason the magazines get put into certain stores and they will fund for marketing them by creating adverts for the magazine. If it was not for the institutions the magazines would not be able to run.
ShanaeBrooks 